Online Marketing (B2B, B2C) since 1999
Theory of Constraints Consulting since 1988
"Focusing on everything is synonymous with
focusing on nothing."
Dr. Eli Goldratt,
author of "The Goal."
Online Marketing B2C
— Promoting Products & Services to Consumers
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We use a wide range of Advertising platforms and Social Media platforms to bring valuable Products & Services to the attntion of Consumers.
Online Marketing B2B
— Promoting Products and Services to SME Businesses
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Many SME businesses are unaware of advanced Products, Services and Technologies capable of improving Sales,Productivity and Profits. We provide the connections.
TOC Consulting
— Theory of Constraints Education, Implementation, Consulting & Coaching
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Since 1988, Theory of Constraints has applied Focus & Leverage to generate order-of-magnitude performance improvements in businesses of all kinds
5 Steps of Fast, Direct Massive Results
In any organization there are unlimited things that COULD be improved.
Only a handful offer Leverage for massive results.
Focusing on these few Constraints always provides large, fast & direct results.
A set of Principles (5 Focusing Steps of TOC) provides the Blueprint.
1. Identify the few Constraints that limit performance. (Even better: Identify THE ONE THING.) There are formal and informal ways to do this.
2. Decide how to squeeze the most out of the Constraint(s).
3. Make everything else (all the non-Constraints) SUPPORT the Focus in (2).
4. Elevate a Constraint when you can’t squeeze more out of what you have, but still need higher performance.
5. If in Steps 1 – 4 a Constraint is strengthened to the point that it is no longer a Constraint — go back to Step 1. DO NOT ALLOW INERTIA TO BECOME THE CONSTRAINT!